What is good content and are you providing it?

We constantly say it here, but it’s worth repeating: A solid SEO strategy starts with having decent content to link to. If there’s poo at the end of the trail no one’s going to want to follow that scent. Good content is going to engage your audience and is going to grow in popularity organically. It’s [...]

Posted in Content, SEO, Social Media on Feb 21st 2012

What, and why do you need a SSL certificate?

Recently Facebook made it mandatory to supply a “Secure Page Tab URL” for users on a HTTPS connection. This means that if you have a visitor to your Facebook page that has elected to browse Facebook via a secure connection and you haven’t provided a means for Facebook to reach your custom tab via a https connection [...]

Posted in Social Media, Technical on Feb 9th 2012

Build it and they will come?

The comments on a recent hacker news post got me thinking about what we actually offer as a SEO company and what Search Marketing offers our clients. Working with clients and seeing a direct affect on their business from the work we do, it’s easy to forget that a lot of online businesses and websites [...]

Posted in Marketing, SEO on Feb 3rd 2012

Is it Worth Being Sociable?

Midway though writing this post, Google decided to turn off its real time search results feature and also stopped pulling tweets directly from Twitter. It just goes to show that in order to keep up with what the search engines are doing and how they can affect your search results you really have to pay [...]

Posted in SEO on Jul 14th 2011

Stop Flashing

Before I begin let me say that this isn’t intended to be an anti flash post nor am I insinuating that flash is the root of all evil on the web as seems to be the case in some circles. Especially the Apple flavoured ones. What I want to do is show that you don’t [...]

Posted in SEO on Jul 8th 2011